2022 was challenging for all businesses, but 247Partners neatly turned issues into growth opportunities, as we found out while talking with Head of Affiliates at 247 Partners, Alex Boiko.
The 247Partners affiliate program has successfully launched two great brands and received the Estonian License for one. These achievements have completely updated the brand identity and expanded the presence at the most significant industry events, increasing the partnership network.
247Partners have started the year redesigning the brand logo, website, tagline, and merch. This new identity perfectly matches the 247Partners work approach — dynamic, clear, precise, and flexible. This upgrade became a great starting point for increasing the brand’s visual presence as an outstanding affiliate program with excellent benefits and features.
During the year 2022, the company has made several outstanding breakthroughs for its partners. Especially seeing as the overall payout estimate (including payouts for affiliate partners) shows an increase of 120%. The second and third quarters of the year have been particularly successful, as the company has reported an 83% growth in revenue. Due to the 2022 FIFA World Cup, the company experts expect revenue growth of 120% by the end of 2022.
One of the breakthrough moments of 2022 was the Posido brand launch. It is the first 247Partners brand with an Estonian Licence. Posido is a vibrant Greek-themed online casino with an excellent user-friendly design, amazing art, and tremendous gamification that engages and retains active users. The brand provides more than 4,000 games, a Bonus Shop, and a VIP Loyalty Program with many benefits and rewards.
The second big 247Partners update in 2022 was the AmunRa brand. It’s an incredible Ancient Egypt narrative online casino that provides players with…