While it feels as if there are some things that have returned to normal since the pandemic hit just over two years ago, there are important learnings for brands and businesses that remain relevant – and will continue to be so for the foreseeable future.
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
One such learning has been the increased adoption of eCommerce by consumers, as more and more South Africans have taken to the internet to meet their needs. As a result of this, some of the more traditional marketing methods have been rendered less effective, while digital marketing,and more specifically, influencer marketing, has been on the up and up.
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
As brands, businesses, and consumers, continue to evolve and adapt in a world where markets are undergoing rapid change and speedy innovation, it’s not enough to simply do influencer marketing, which has increased across all industries globally. Rather, it’s imperative to be smart about it, and to keep abreast of the trends within influencer marketing that can help assure a positive return on investment.
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
Albert Makoeng, Head of Sales at theSALT reveales five of the influencer marketing trends worth noting to keep your brand and business ahead of competitors, while investing in an increasingly important marketing channel that shows no sign of falling to the wayside any time soon.
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
Video Content is King
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
This isn’t the first time you’re going to read that video content is king and it won’t be the last. Indeed, video content has been on the list of almost every ‘best practice’ digital and influencer marketing piece for the past several years – and there’s good reason for it. As 5G and fibre increase their foothold across the country, and the world, people are consuming more video and audio content daily. This has helped increase the level of influence that content creators have on video-streaming platforms…
5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
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5 Influencer Marketing Trends For 2023 For Businesses In Every Industry
