PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
The Weber Shandwick Collective launches Business & Society Futures, an offering comprised of its advisory brands (Powell Tate, United Minds, KRC Research) and Weber Shandwick’s corporate affairs, public affairs and social impact & sustainability practices. It will provide clients with differentiated AI and technology-backed insights and advisory expertise across communications, public affairs and management consulting. Business & Society Futures will be led by Chris Deri, Weber Shandwick’s chief corporate affairs officer and president of TWSC’s C-suite Advisory Business. TWSC is also lauching The Collective Senior Advisors, a group of outside senior advisors who will counsel clients on leadership positioning, organizational effectiveness, policy and regulatory complexity, positive societal impact and value creation for all stakeholders. “The formation of Business & Society Futures and the addition of The Collective Senior Advisors enables us to more seamlessly and nimbly provide clients a range of expertise and capabilities related to their company’s business performance, stakeholder expectations and societal impact,” said TWSC chief executive officer Gail Heimann.
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
Matter Communications rebrands its marketing services division as MatterMKTG in a move that the agency says is intended to better represent and communicate its full suite of integrated marketing offerings. MatterMKTG is comprised of more than 75 staffers across such disciplines as brand strategy, paid media, social media, search marketing, content marketing, website design and development, and creative services. Its expanded offerings include strategy & planning, creative & content, performance marketing & demand gen and media & analytics. “Matter’s teams have always been purpose-built—from brand strategists and designers to PR pros,…
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
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PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering
PR News | News Of Firms: Weber Shandwick Launches Business & Society Futures Offering