NOTE: New York Sports Day’s parent company, Catena Media, has sports betting affiliate marketing arrangements with operators. New York’s sports betting market has rapidly grown into the largest in the United States. The cost of doing business is high, but sportsbooks have relied on affiliates to assist in acquiring customers. A recent decision by the…
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Gen Z and millennials turn to social media to holiday shop
Comment on this story Comment Savannah Baron keeps an exhaustive spreadsheet of perfect gifts: a camping chair love seat for the couple who enjoys the outdoors; a refillable candle for your eco-conscious cousin; a cocktail infusion kit for the friend who’s into mixology. It’s not for her. It’s for her 189,000 TikTok followers. Baron, 27,…