AI tools are becoming increasingly popular in the world of affiliate marketing. With the advancements in Artificial Intelligence, marketers have access to innovative and efficient tools that can help them captivate audiences and optimize their campaigns. These tools are reshaping content creation and audience engagement strategies, and they are becoming a must-have for any successful…
Category: Affiliate Marketing News
Boomerang Media is the Best PPC Affiliate at SiGMA Europe Awards 2023
Boomerang Media, part of Boomerang Partners, won ‘The Best PPC Affiliate’ at the SiGMA Europe Awards 2023, demonstrating its competitive strength among top industry players. The award ceremony was held on the opening day of the SiGMA Europe Malta event on November 14. Boomerang Media was honoured after an open vote and jury decision, beating…
JPAR Affiliate Network Enhances Portfolio With The Addition Of Sincere Home Solutions Under JPAR Magnolia Group Umbrella
(MENAFN- PR Newswire) PLANO, Texas, Nov. 14, 2023 /PRNewswire/ — JPAR® , a leading real estate brand, announced today the recent acquisition of Sincere Home Solutions under its franchised office JPAR® Magnolia Group. This strategic collaboration underscores JPAR Magnolia Group’s commitment to delivering exceptional services and expanding its reach and influence in the real estate…
How to Migrate a URL to a New Domain for SEO
I’ve had the unique experience of making full URL and brand migrations for multiple companies (including nine figure ones). The larger ones are different than a smaller brand because there’s more moving parts, and at least one was in a regulated industry adding to the complexity. But in each instance we maintained or grew SEO…
GDC Group Joins Responsible Gambling Affiliate Association
Last Updated: Nov 13th, 2023 © PA The Gambling.com Group has partnered with other industry leaders to promote responsible gambling and strengthen consumer protections. The Responsible Gambling Affiliate Association’s mission is to “champion responsible gambling marketing and advertising practices,” according to a news release. In addition to Gambling.com, five other organizations in the U.S. online gambling affiliate sector have joined…
Six US iGaming affiliate companies form new trade association
Six US affiliate companies have joined forces to create a new group called the Responsible Gambling Affiliate Association (RGAA), dedicated to “nurturing an environment where affiliates can serve the commercial needs of the regulated online gambling market.” The RGAA was launched by Better Collective, Catena Media, Gambling.com Group, oddschecker Global Media, Spotlight Sports Group, and…
Nectar360 chooses Valuedynamx to turbocharge its eShops affiliate proposition
Nectar360, which owns and operates Nectar, the UK’s largest loyalty coalition programme, has announced the launch of a new platform to support its Nectar eShops proposition, powered by the leading provider of global loyalty commerce and personalised offer networks, Valuedynamx, in a move that dramatically scales up its network of affiliate partnerships, and enhances value…
OPINION: Better Marketing Metrics CMOs Can Give CFOs
The good news for CFOs and CMOs is that marketing has become significantly more measurable as more customer activity occurs on digital channels. The bad news is that there is still a chasm between the way marketers want to spend their budget and the way that CFOs believe budgets should be spent. While a CMO wants to allocate budget…