"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
The concluding year was a successful one for iGB Affiliate, which held its 2023 London edition earlier this year, February 8 – 11, occupying a record 11,800 square meters of floor space at ExCel London and breaking attendance records.
"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
In an exclusive interview with Yogonet, Clarion Gaming’s Naomi Barton, iGB Events Portfolio Director, summed up the 2023 edition’s highlights, pointing out that iGB Affiliate is the only exhibition that is focused purely on iGaming affiliation and that “every connection made at the show leads somewhere.”
"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
She also discusses plans for 2024, noting that iGB Affiliate serves as a melting pot for new ideas and trends, with several events that will provide social and networking opportunities lined up for next year. Over 200 exhibitors are expected at IGBA’s ‘Farewell to London’ edition, after which the event relocates to Barcelona.
"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
What role did the latest iGB Affiliate edition play for industry stakeholders and what were its highlights?
According to the research conducted by Explori, the specialist exhibition consultants, the 2023 edition of iGB Affiliate London was ranked amongst the top 5% of UK trade events. Using the Net Promoter Score (NPS) methodology which measures the willingness to recommend an event to peers and colleagues, iGB Affiliate London ’23 achieved an NPS of +61 (+51 in 2022) and an exhibitor satisfaction score of + 62 (+42 in 2022). Both represented the highest scores recorded in iGB Affiliate’s history.
"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
The edition succeeded in breaking records across the board with more attendees travelling from more countries than ever before. The number of unique show visitors totaled 5,763, a 40% uplift on the April 2022 edition (4,116) and 19% ahead of 2020 (4,844) – the last edition of iGB Affiliate London to take place prior to Covid. The number of visitors…
"iGB Affiliate 2024 Aims To Offer Different Networking Opportunities Tailored To What Our Customers Need And Want"
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